It's a Thing: Coastal Grandmother Style
Have you been seeing the Coastal Grandmother trend everywhere? We're loving this aesthetic for summer—and Heidi is here with 3 ways to nail this neutral look.
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0:00 [Music] 0:07 okay have you been hearing about it the 0:10 coastal grandmother trend what is it do 0:13 we like it do we want to wear it uh yes 0:16 we do and here's the secret you've had 0:19 in your closet you know how to do this 0:21 the best part about it though is that it 0:23 acts like a capsule wardrobe so if 0:25 you've got a getaway plan all these 0:27 pieces can go into your suitcase and you 0:29 will be dressed for days now if you 0:32 haven't heard of this here's what it is 0:34 think nancy meyers movies think a bowl 0:37 of lemons think peonies think a yummy 0:40 yummy glass of rose 0:42 on a deck overlooking the water when it 0:46 comes to fashion what it means is 0:48 neutrals mixed and matched easy breezy 0:52 fabrications but always 0:54 always chic so we're going to start with 0:58 this look right here one of my favorites 1:00 and it's a great building block for this 1:02 kind of wardrobe 1:04 starting with the white denim now this 1:07 is from edwin this is the marley ankle 1:09 why i love this jean number one from 1:12 edwin who does 1:13 an incredible amount to keep their denim 1:16 sustainable all their practices 1:18 recyclable 1:19 they are the absolute industry leader in 1:22 this 1:23 but they don't compromise on fit so this 1:25 is a great 1:27 more i'd say kind of mid to high-rise 1:30 jean 1:30 it has a tremendous amount of stretch in 1:32 it and a wider leg now because these 1:35 jeans stretch i am wearing my normal 1:37 size because i know they will give the 1:40 more i wear them this is not a white 1:42 denim that i go up a size in 1:45 now easy pairing it back to a fabulous 1:47 tank this is from citizens of humanity a 1:50 great rib tank it is bra friendly 1:53 simple again in a neutral it also comes 1:55 in a beautiful beautiful kind of khaki 1:58 color now here comes the nautical nod a 2:02 great stripe sweater now i'm wearing it 2:04 over my shoulders yes you can yes you 2:07 can this is not the preppy of yesteryear 2:10 this is a sweater that i need in case it 2:11 gets chilly i'll pop it on for you 2:14 this is such a fun piece from white and 2:18 warren a fairly new brand for us here at 2:20 every 100 cashmere and so so yummy it's 2:24 the cashmere you want to wear during the 2:26 summer now i'm wearing it over this 2:29 great little tank easy peasy not too 2:31 long i love it with white mixing all of 2:34 my neutrals and last but not least is my 2:37 favorite little slide again in more of a 2:40 white bone color now notice none of my 2:43 whites and creams match that's totally 2:45 okay that's what makes this trend so fun 2:48 is that it's all versatile all 2:50 shades of and so nothing has to be 2:53 perfect perfect 2:54 i've got a fun little 2:56 crisp look 2:57 coming up next okay look number two i 3:01 told you this is gonna be easy breezy 3:03 it's about comfortable 3:05 pieces that can just mix and match in 3:07 your wardrobe so a woven shirt you need 3:10 one in this wardrobe and this is a 3:13 fantastic one because it's roomy 3:16 it's breezy and it's not bright white 3:19 which i kind of love now this is from 3:21 cloth and stone 3:22 it's a great linen it's a little bit 3:25 more i'd say of a khaki color 3:27 and it's a little bit more generous so 3:29 i'm wearing a small you can see that 3:30 it's a little bit more of a relaxed fit 3:32 on me now i tucked this guy in 3:35 gave myself a good pop collar to kind of 3:37 keep it opened up because i think i 3:38 would wear this maybe for a kind of a 3:39 chic casual dinner 3:41 accessories are important here so 3:44 minimal you don't want to go overboard 3:45 but a few statement pieces can really 3:47 make it shine so i grab this great 3:49 little kind of pearl gold mix this is a 3:52 twofer which i absolutely love and then 3:54 a really simple just stacked ring it's 3:58 all you need to really make this shine 4:00 now i've got on my 4:02 favorite pants from paige these are that 4:04 great little wide leg with a drawstring 4:08 these are more of a chambray so it's 4:10 like a nice way to wear denim without it 4:13 having to be 4:15 such a rigid fit so breezy easy this 4:18 would look absolutely fantastic with 4:21 that tank i had in the last look and you 4:23 could wear this beautiful blouse 4:25 back to the white denim kept on my 4:28 favorite slide because it's bone and it 4:31 literally goes with anything and i'm out 4:33 the door just grab your parker clay 4:36 clutch and you're ready for dinner i've 4:38 got 4:39 one more look coming up and you guessed 4:41 it it's a dress last look you gotta have 4:45 a breezy dress and this one checks off 4:48 all the boxes it's white 4:51 it's breezy and it's so 4:54 easy 4:55 this is from rails this is the amaya 4:57 dress i love it because it still feels 4:59 very on trend with the tearing and just 5:02 that lightweight breezy fabrication but 5:05 it also feels timeless this is such an 5:08 easy dress to throw on dress it up dress 5:11 it down now i popped it on with i swear 5:14 the best kept 5:16 secret in all of our sandal collection 5:19 these are hari mari so such a fun new 5:22 line that we're carrying you might know 5:24 them for their flip flops but i think 5:26 this little kind of wrap grecian 5:29 inspired sandal is absolutely my 5:31 favorite has a toe ring it smells like 5:35 that perfect leather shoe and they are 5:38 incredibly comfortable now a neutral 5:41 shoe in that coastal grandmother closet 5:43 is important so this is the one i'm 5:46 adding to my collection on top of that 5:47 great bone dolce vita this dress fits 5:51 true to size it's bra friendly and i'm 5:54 keeping my jewelry really simple i just 5:56 added this great little wrap bracelet 6:00 kept on my ring stack and i am ready to 6:02 hit the farmer's market or grab lunch 6:05 with the girlfriends or if i popped on a 6:09 heel i'm going out to dinner 6:12 oh such a fun trend to usher in the 6:15 summer season coastal grandmother we're 6:18 calling it coastal chic 6:20 whatever you want to call it it's 6:22 versatile easy and so 6:25 fun to lean into hope this gave you some 6:28 great ideas and we will see you soon 6:31 take care everyone